The Brief

Our client, STS Custom Concrete, wanted to elevate their media presence and highlight the scale and artistry of their work. We partnered with them to capture a recently completed massive custom patio project, filming cinematic visuals that showcased their craftsmanship, precision, and attention to detail. The final deliverables included a project highlight video, short-form social content, and a curated photo library, giving STS Custom Concrete a strong foundation to build their online brand and attract future clients.

The objectives of the STS Custom Concrete shoot were to:

  • Showcase their brand and the high-end concrete work they specialize in

  • Emphasize the craftsmanship, creativity, and commitment of their team

  • Strengthen their social media presence and establish a consistent, recognizable brand identity across all platforms

Our Solution

Project Highlight Video

Social Media Videos

A Pittsburgh construction worker in a camouflage hat and blue shirt smoothing fresh concrete on a road, with construction equipment and parked trucks nearby.
Aerial view of a Pittsburgh house under construction with a new concrete patio and workers on site. The house has a gray shingle roof and dark siding, with construction materials and vehicles nearby.
Pittsburgh contractor with glasses and beard using a concrete saw on a driveway outside a house, with a traffic cone nearby.
A Pittsburgh contractor seen from behind wearing a blue t-shirt with a graphic of a concrete mixer truck and the text 'STS CUSTOM CONCRETE' along with a phone number. He is approaching a large cement mixer truck at a construction site.
Pittsburgh contractor wearing gloves using a stiff scrub brush to clean a concrete surface in a wheelbarrow filled with muddy water.
Pittsburgh contractor, wearing a blue shirt and khaki pants, using a concrete saw on an outdoor concrete surface beside a gray house, with green trees in the background.
Pittsburgh contractor with a blue t-shirt, working with a power saw on a construction site outside a house with gray siding. Dust or sawdust is visible.
Pittsburgh contractors pouring and spreading concrete on a construction site, with some using shovels and a concrete chute, wearing work clothes, boots, and gloves.
A newly constructed two-story blue house with a gray shingle roof, surrounded by an unfinished yard, with a concrete driveway in the front and some surrounding dirt areas, under a clear sky.
Pittsburgh contractor cutting wood with a circular saw outside a house.