The Brief
Our client, National Grind, partnered with us to produce a short-form highlight video for social media. The video captured the shop’s welcoming atmosphere and dedication to quality coffee while emphasizing their role as a hub for community connection. Created to strengthen brand presence, the piece showcased National Grind’s unique energy, highlighted the customer experience, and encouraged broader community engagement.
The objectives of the video were to:
elevate National Grind’s brand presence through engaging visual storytelling
highlight the inviting atmosphere and energy of the shop,
drive awareness and encourage new customer visits through social media.